With help from getAbstract, the world’s largest library of business book summaries, Working World takes a quick look at the TOP 5 Business Books.
Drawing on his background in art and design, sales consultant Mark Donnolo explains what creativity involves and how to master it. He lays out a comprehensive, detailed “Innovative Sale” program that salespeople can implement to develop unique, appropriate sales solutions for their customers. The Donnolo system – with its interlocking principles and imperatives – has some degree of complexity, but he offers comprehensive, carefully conceived and detailed instructions. Donnolo’s manual also includes the Innovative Sale assessment tool to help you become more creative in the pursuit of creative solutions. getAbstract recommends Donnolo’s informed, original treatment to sales professionals and managers.
Mark Donnolo | Copyright © 2014 AMACOM, a division of American Management Association 2014 | 288 pg. | ISBN: 9780814433478
Janine Garner, founder of a collaborative business group, explains how working in partnership with others can boost your career and your business. She reports on female entrepreneurs worldwide who practice collaborative cooperation. For example, when Australian tax expert Melissa Browne opened her first company, she embraced group coaching to collaborate with other small accounting firms and share best practices, ideas and strategies. Garner explains why this collaboration required courage, trust, transparency and a willingness to share, and how to bring those factors to bear in your collaborative experiences. She tells businesspeople to face their fears and overcome their resistance to change, so they can shift “from Me to We” as they learn to network and share. The book’s layout, including easy-to-read charts, diagrams, type and lists, makes the information even more accessible. getAbstract recommends Garner’s insights into effective collaboration to managers, CEOs, start-ups, business owners and artists.
Janine Garner | Wiley 2015 | 224 pg. | ISBN: 9780730318491
Shakespeare’s Hamlet offered this sage counsel: “Know thyself and to thine self be true.” If you don’t understand what makes you uniquely you – if you don’t know yourself – how can others perceive what you offer? For professionals and companies, being the distinctive exception means delivering increased, genuine value to your clients or customers. Branding expert Sally Hogshead shows you how to learn who you are and how the world sees you. She helps you identify your specific, powerful “Fascination Advantages” – your most effective personality traits – and explains how best to present yourself to others based on those advantages. While this level of self-inspection and self-promotion may seem a little over the top, the tools Hogshead offers are very useful, including a code that provides a free Fascination Advantage assessment. getAbstract recommends her self-appraisal strategies to readers who want to identify and leverage their personal strengths.
Sally Hogshead | Copyright © 2014 by Sally Hogshead. Published by arrangement with HarperBusiness, an imprint of HarperCollins Publishers 2014 | 448 pg. | ISBN: 9780062230690
When he was a kid, Mike Gellman loved to gaze at the stars through a telescope. He planned to become an astronomer – until he wrote a career paper in the seventh grade. Then, he learned that most astronomers work for colleges (this didn’t interest him), don’t make much money (he wanted to earn a good living) and must become expert at physics (not his favorite subject). Soon after giving up on becoming the next Carl Sagan, Gellman discovered his true passion: helping others. Now he thrives as a senior talent management adviser at the Southern California Gas Company and also works as a career coach. In this short, pleasant read, he uses the metaphor of a “gas pipeline system” to convey useful career advice. Sometimes, this construct works well; other times the pipeline metaphor gets a little stretched, but the good advice always flows. getAbstract recommends Gellman’s practical counsel particularly for those who lack prior career coaching. Apply his advice to fix any “broken pipes” impeding your career, and let your energy flow.
Mike Gellman | CreateSpace 2014 | 246 pg. | ISBN: 9781497576568
Psychotherapist and aikido practitioner Aimee Bernstein teaches how to make pressure your friend. Stress can feel like an oppressive burden, but you can transform it into a vital fuel that powers your life and expands your sense of self at work and at home. Bernstein provides a step-by-step guide with helpful individual and team-based exercises that turn pressure into a positive and eliminate stress. She embraces both ancient and current notions of the body and its energetic potential. Respected business authority Peter Drucker wrote, “Your first and foremost job as a leader is to take charge of your own energy and then help to orchestrate the energy of those around you.” Bernstein approaches stress on a more Eastern path, a tack familiar to anyone who practices yoga or Pilates or receives acupuncture treatments. She combines her rigor as a psychotherapist with her understanding of the principles of “ki” to create a meaningful, practical program of stress reduction. getAbstract recommends her methods to anyone who needs to better manage stress. Today, that includes almost everyone.
Aimee Bernstein | Copyright © 2015 AMACOM, a division of American Management Association 2015 | 256 pg. | ISBN: 9780814433836